I read the news this week from Best Buy about their decreased profits and their CEO saying that it’s a changed reality. From what I read I concluded that Best Buy has determined that people aren’t going to be able or willing to buy the big flat screen for quite awhile.
I got the sense that he maybe was saying that the economic growth and apparent propersity over the last several years was fueled in part by people spending a lot of money they didn’t have and those days are gone forever (or at least a long time). Many have lost the means to buy a flat screen and others with the means are maybe looking at their retirement, nest egg, college savings plan statements and concluding that they will have to put more money in these places because it’s 35% less than it was a few months back.
I wonder too if there aren’t a few people that have started to rethink what’s truly important and what isn’t. There’s quite a few out there, I suspect that maybe thought a flat screen wasn’t such a bad idea and but then saw the all the turmoil caused by greed and modified their perspective. Maybe they now thinking – I really don’t want to be grouped with this large group of people who were blinded by the belief that they can have it all now.
The banks went for high returns because the bankers were going for big bonuses and the people were going for big houses and big toys and the government overseers were too busy playing solitaire and didn’t want to do anything to dampen the pre-election economy especially when we got a war on.
Maybe Brad Anderson, the Best Buy CEO, has realized some people have seen what has transpired and the overwhelming greed and self-interest that fabricated the house of cards economy we had and have concluded there is a lot to be said for a simpler lifestyle. He knows maybe quite a few people out there aren’t going to be as tempted as they once were with his adult toy store. Many have concluded that a flat screen might add some minor value to their life but it isn’t important to them.
Seems the Pope has also concluded that times are a changing. He was hoping that this economic downturn will be an opportunity to get reacquinted with the fundament joy that Christmas offers that has nothing to do with the material. I think he’s right. I think people are modifying there perspectives. It’s a probably going to be a bummer for the flat screen and electronic retailors, but realizing Christ is the reason for Christmas and every other day, is worth the cost.
Tags: best buy's new reality, economic downturn, reason for christmas
